As the economy continues to ride on it’s present financial rollercoaster one of the toughest hit industries has been the automotive industry. Fewer individuals are buying new cars as a result of either a loss in financial savings, or worries as to what their financial future might hold.While this might seem disastrous for the sales department of a dealership, it has created new opportunities in dealership service departments. The fact that a lot more individuals are holding on to their older cars creates a new demand to keep those cars operational, opening the opportunity for a higher sales potential. The dealerships are seeking resources in order to maximise this opportunity, and because of this new potential has created a demand for automotive consulting.
You can go to nearly any dealership and when you consult the service team you’ll discover that training focuses primarily on vehicle knowledge and customer service. This of course is essential when your main purpose is to maintain and repair vehicles on behalf of vehicle owners. The very first thing a quality individual in the Automotive Consulting field will identify for you is a new need to focus the service department’s training on sales. Anybody could look at a computer and inform a client that their vehicle is in need of various services based on mileage and time of use. However, a properly trained sales person could express this information in a manner which will convince a consumer of how these services benefit them while making a connection with the individual. When this is done through the training of Automotive Consulting you will discover more clientele accepting these additional services and increasing your sales potential.
If you look into Fixed Ops Consulting, the very first thing you will discover is that the dealership environment is swiftly changing. The focus is no longer on the sales of vehicles, but on the relationships you could develop with clients that produce long term business results. Dealerships could no longer depend on simply selling cars to keep their business operational. Client loyalty and relationships are the new opportunity to achieve long term profits and while this might start with a vehicles sale, the Fixed Ops Consultant will show you that this is continued through the service department. When you could keep clients satisfied with quality services and a well trained staff, not just will they continue to use your service department they will likely return to your dealership, when they are ready to start buying again.
Every dealership could benefit from Fixed Ops Consulting in order to further their sales potential through the development of long term client relationships.