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Brochure Printing – Automotive Industry Tactics

Posted on July 15, 2019 in Uncategorized

Brochure printing can work for businesses big and small, nationally and internationally. Not only can it increase customer response rates, which ultimately leads to successful conversion, brochure printing can bring an entirely different angle to the table by shedding light on the latest and greatest in the automotive world. Dealerships are constantly battling each other for market shares. This is just one of the ways you can convince them that your offer is as good as gold.

Car companies everywhere already use brochure printing to some extent, whether it’s on their showroom floors, at tradeshows and other conventions. But are you getting yours for the right price? Are you sending the right message? Are you boring your customers? All of these factor into a functional piece of literature we call brochures, and it’s important to know that you’re doing the right things. Printing online can help satisfy all of these issues when you choose a good printer worth its weight.

This method is the perfect opportunity for you to introduce a new year’s worth of models. A solid message or crisp photo of the car in action does well for grabbing the reader’s attention so be smart with it and stay consistent with your call to action. Ask yourself, “What do people want to know about a new car?” It’s good to lay the answers to this question out for them as plainly as possible. People appreciate knowing what they’re getting themselves into from the get-go.

Your brochure printing pages should have a balanced layout, one with well-placed images, text (bulleted and concise work wonders) and the proper folding scheme. Pay attention to the kind of paper stock you use and the coatings applied, as these will give your piece a professional feel depending on what you ultimately select. For example, if you’re selling luxury sedans, you might want to look into a UV gloss and at least a 100# cover stock to convey elegance and status.

Aside from vehicle specifications, consumers need to know their financing options. Because most people can’t afford to throw down $35,000 in cash on the spot, create a page in your brochure printing completely dedicated to purchase agreements and leasing/buying options. Show them how easy it is to make monthly payments (and spell it out for them piece by piece). You want to be able to give them options, just don’t overdo it as it can lead to confusion and disinterest. Practice these tips along with good design principles and you have a winning combination for your brochure printing today.

5 Connectivity Trends That Will Shape the Future of the Automotive Industry

Posted on July 13, 2019 in Uncategorized

Innovation is already behind the wheel of the modern automobiles. Yes, smart connectivity is now shaping the automotive sector in a never before way. While some of these technologies are already on the verge of becoming mainstream, there are other technologies that are just on their nascent state and are on the making. Most automotive management services predict that together these technologies will shape the future of the connected automobiles of the future.

Here are the 5 trends that will shape the future of the connectivity in automotive industry.

1. Self-driving cars

Self-driving cars that can run on the road without the intervention of the driver behind the wheel is already a reality with several automakers having come with their respective models of such cars. Already out through several successful test-runs Driverless cars truly holds the future of the automobile in the world. But according to expertise of leading automotive management services, driverless cars in spite of being already a reality, still a decade or so is required for such cars to become public and hit the road as regular vehicles.

2. AI-powered car infotainment systems

The infotainment systems of the modern cars are increasingly getting powerful and responsive and already they are all apt to respond to most regular commands including voice commands. The AI-powered virtual assistants will rule the future car infotainment systems of the cars to respond to passengers and driver in more responsive ways. AI is supposed to be introduced in the car infotainment systems of the future cars in just one or two years from now.

3. Blockchain-Powered Maintenance and Repair

We all are aware how the counterfeit car parts cause performance failure and in the long run damage vehicles. But as of now, in many countries to prevent such counterfeit parts entering the market there is no trusted system in place. In this respect, Blockchain based maintenance and repair mechanism can really play a revolutionary role in authenticating car parts. Blockchain which as a distributed ledger system allows no deletion or tampering of data while offering open and widespread access to data can actually help to authenticate car parts through an easily accessible distributed ledger of car parts.

4. Vehicle-to-Vehicle Connectivity

Vehicle to Vehicle connectivity commonly referred to as V2V technology allows cars on the road sharing information and keeping in touch with each other. On the road, a car can share information concerning speed, traffic, road conditions, any dangerous threats, etc. Automotive management services maintains that such V2V communication not only dramatically improves car safety and security it also actively helps cars avoiding routes that may take longer to reach the destination because of the heavy traffic. Already some cars are having a better in-car communication system and there are already highly equipped fleet management systems in place. All these together will shape the fully equipped Vehicle to Vehicle connectivity system of the future.

5. AR powered maintenance

Augmented Reality technology which already penetrated many industries and niches because of the unique capability of integrating the digital interaction to the real world around. Just like finding the digital game character of Pokemon in a popular AR game like Pokemon Go in an AR powered vehicle repair and maintenance environment the servicemen can render their services with guidance from a digital interface showing each and every part of the car.

A service engineer being able to see the entire car starting from the car seats to the interior features to the engine and bonnet can easily have a guided experience in repairing the entire car. This will help the car industry saving huge on maintenance and services. For customers also, this will ensure more precision, timely service and longer durability of the vehicle.

Rapid Prototyping for the Automotive Industry

Posted on July 11, 2019 in Uncategorized

Since its introduction Rapid Prototyping has become an important tool in the Automotive design process, allowing designers and engineers to identify production pitfalls, and gauge consumer reaction early in the product development cycle. A physical model of automotive parts can be produced within days providing engineers with the opportunity to discuss the pros and cons of a design, as they pass it around, twisting and viewing the prototype model.

Recent developments in the range of materials available have led to the introduction of Rapid Prototyping technology into the production process, particularly in the field of Formula1 design where designs modification is required between races to make sure optimal performance.

Since 2004 Aston Martin Racing, a joint venture between Aston Martin and Prodrive, has been designing and building successful race production based sports cars. Lead times have proven crucial with a development schedule of just 6 months, making the use of Rapid Prototyping a “no brainer” got the teams Technical Director George Howard-Chappell as engine parts and driver controls could be printed in a matter of days. Early chassis mock ups could also be created to ensure maximum efficiency and that all designs met the 2011 Le Mans regulations.

Using SLS (Selective Laser Sintering) the University of Ulster Formula Student team successfully designed and produced air inlay manifolds capable of withstanding demanding testing, and in race conditions (with the engine reaching up to 13,000 rev/min during the testing process).

Automotive manufacturers Chrysler along with Fords luxury marque Mercury have also turned to Rapid Prototyping as a production tool, with both firms using Vacuum Casting and Reaction Injection Moulding for the low volume production of lighting assemblies.

Developments in the range of materials available have increased functionality of prototype models and its is likely that SLA resins such as Bluestone, CeraMAX and NanoTool will see the Automotive Industrys interest in Rapid Prototyping technologies continue to rise.

This trio of Sterolithography materials offer exceptional thermal and moisture resistance. Ceramic based Bluestone and CeraMAX are suitable for fluid handling components or where moisture stability is required, while NanoTool offers excellent abrasion resistance even in the most demanding of test conditions. Suitable for under bonnet applications along with wind tunnel applications these resins are proving popular among automotive designers.

With research ongoing into the range of materials and processes it is likely just a matter of time before Rapid Prototyping becomes a mainstream production tool.

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